Archive for 'Google'
PageRank and NoFollow
Posted on 28. Jul, 2010 by James Beswick.
As discussed in yesterday’s post, building inbound links to your site is a major part of search engine optimization. This is largely due to the weight that Google places on not just the number but the quality of sites linking to yours. Google’s measure of quality is known as PageRank (PR) and is published infrequently [...]
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Google Analytics 101
Posted on 22. Jul, 2010 by James Beswick.
You can add Google Analytics to your site by adding a small snippet of code provided directly before the closing tag of each page. If you’re using a CMS like WordPress, there are free plugins that will do this for you automatically. Otherwise, you will need to work with the your web designer to have [...]
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How to get your site listed by Google
Posted on 21. Jul, 2010 by James Beswick.
When you first build a website, it can take anything from several days to weeks and months for search engines to include its pages in their indexes. Certain engines, such as Yahoo!, offer a premium service for sites to appear more quickly, whereas Google has no paid version for site inclusion.
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Finding SEO Evidence
Posted on 08. Jul, 2010 by James Beswick.
In many respects, SEO should be a science – the algorithms used by search engines are technically complex and mathematically sophisticated so it should be possible to measure cause and effect.